Common Challenge

Now, I have decided to really immerse in all social trends on the web. That means I just got an account on… twitter(!). Ok, I know I’m a bit behind, but this is (kind of) my point. Do we (social web-apps developers) really have to use everything that is on top right now? Do we have to set up an account in the just-released-so-hot-new-service? Because it definitely takes more time than an average web-worker can afford.

The answer, as one of my university professors usually said, is probably same as always: It depends. For instance, in our team of 3, I’m the one responsible for (among making coffee, running with papers and other super-important stuff) marketing & PR (whoaa - do we need PR? - yes we do). That means reading tons of blog posts, twitts and other junk every day. But it’s supposed to be 2 way communication, if it’s to cause us any good, so I also have to get to know some people. And Twitter is one of the places I can stalk them (yea!) and communicate with them (haven’t figured that one out yet…). For instance, Robert Scoble is following me on twitter 9 minutes after I started following him - maybe if I shout loud enough he’ll hear me and mention us in one of his posts (no, I’m not naive enough to think it’ll work this way, it’s just a rhetorical figure).

The conclusion: I don’t know if Twitter will work for us, but as web entrepreneurs we have to BE on the social web, not JUST work there - if we want to be heard. And for me it means setting tons more of accounts and trying services I (sometimes) think are complete rubbish.

And BTW, you can follow me on Twitter HERE>>.

Update:

I also set up an account on Blip.pl, polish clone of Twitter. You can stalk me here.